Sartorialee x Tarifa & Co swimshorts


BRANDS / SWIMWEAR / TARIFA & CO


SARTORIALEExTARIFA2


Shot on location at The Wallawwa, Colombo, Sri Lanka by Will Osborne

There’s a place in Spain where the Iberian peninsula, at its most southern extremity, virtually kisses the continent of Africa. Here, in the kite-surfing mecca of Tarifa, (pictured below) a white washed town close to Cadiz, a young team of designers allow users to customise a selection of existing swim short designs on their e-commerce site. While Tarifa and Co are not bespoke, the company does allow you to choose the fabric pattern, short length, pocket design and colour etc.

tarifa-001Sartorialee

What better way to put a pair of their swimmers to the test than my upcoming holiday to Sri Lanka? I opted for the Wanderlust fabric mainly for its inherent tropical vibe that I felt would be very much at home in Ceylon given its elephant repeat pattern print. I chose mid-length shorts with a simple clean white rope cord. I had the option to customise the back pocket (with for example a plain colour) but preferred to keep the existing print on print.

I monogrammed my swimmers with an abbreviated version of Sartorialee (hence STL, for those with hawk eyes). The logo is essentially an amended version of Tarifa and Co’s logo – a great way for the brand to retain its identity in three single letters no matter the denomination.

Here’s how it works:
First of all click here: Tarifa and Co

Using a measuring tape, measure your waist around the hip bones, in cm or inches, right where you want your swimmers to sit.

  • Make sure you’ve measured correctly. Refer to the Size chart.
  • Given that I have a 34″ waist I chose size Medium which I feel are true to size.
  • When deciding on length, this is defined as the distance between waistband and the tip of the shorts. I’m very happy with the ‘mid-length’ option I selected. Short shorts should only be worn by 20-somethings.


HOW TO BUY YOUR TARIFA’s

 Just follow these simple steps:
  • Pick your favourite swimmers to customise or pick an existing design among Tarifa and Co’s Collection.
  • Personalise your shorts, selecting from the various fabrics and colours for each element. Once complete, click “Purchase”.
  • Review your design, add your personal information, pick a payment method, and once everything is correct, click “Confirm order”.
  • Add your payment details and click “Confirm purchase”. Once your have completed your order, you will receive an e-mail confirming your TARIFA purchase along with the order details.
  • Orders usually arrive within 2-3 weeks of purchase
Prices from €159
Disclaimer: Tarifa & Co supplied the customised swim shorts for the purpose of this article
Tarifa image: courtesy of kingofwallpapers.com

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